PrimeNetwork

PrimeNetwork is the customer network analysis solution from Posidex

Customer Network Analytics involves identifying inter-relationship among customers and deriving insights which can provide value to the business be it Marketing, enhanced Due Diligence or Risk Mitigation. Our years of research around Entity resolution has allowed us to understand the data related intricacies in getting an aggregated view of interrelationships among entities.

PrimeNetwork solution helps in capturing relationships of entities and thereby provide comprehensive view of the entity at individual level, household level, group levels etc.

Based on the relationship attributes available, business users can identify the linkages such as family, household, co-worker, business associate, accomplice etc. Helping businesses to expand (Cross-sell) by extending suitable products to the associates.

It also helps businesses mitigate risks by exercising caution dealing with relative/ associate of a fraudulent person. Measure how your product or service falls short, meets or exceeds customer expectations. Make POSIDEX Customer Network Analysis the cornerstone of your business strategy.

Solution Highlights

Comprehensive

Comprehensive

Comprehensive view of customer across products and lines of businesses along with associated entities.

Grouping

Grouping

Grouping together of entities into “family units”. It involves discovering relationships across customer base and build a family tree with other related entities. Deductive linkage of records based on common attributes.

Family Tree

Family Tree

Graphical representation of relationship Hierarchy. Can be used extensively where understanding relationship to unearth tax evasion and other suspicious transactions.

Powerful Search Results

Powerful Search Results

In memory processing and inbuilt analytics to deliver powerful search results with high Precision & Recall.

Infrastructure Agnostic

Infrastructure Agnostic

Agnostic to databases, hardware, applications and operating systems,Lower TCO, higher ROI and higher resource utilization.